Thonburi & west bank
Hypermarkets and convenience clusters close to Wat Thapra Yai—ideal for same-day photo packs and quick merchandiser follow-ups.
Execution routes built around Bangkok door density
Planogram work only holds when teams can reach the right stores in the right order. This page shows how our Wat Thapra Yai base covers Thonburi, central Bangkok, and selected eastern corridors for compliance walks and resets.
How we sequence a wave
Door lists are clustered by travel time so analysts finish comparable banners in one day whenever possible. That keeps photos consistent and reduces the chance that morning and evening restocks look like different planograms.
Festive waves get earlier booking. We lock secondary locations and verification slots before temporary builds crowd the aisle, then schedule a first walk within days of reset completion.
Route clusters
Typical coverage for compliance walks and shelf reset verification. Exact doors are confirmed in your scope.
Central Bangkok
Flagship modern-trade doors with tight reset windows. We schedule early openings when facing integrity must be checked before peak footfall.
Eastern corridors
Selected Samut Prakan and Chonburi banners when a national category reset needs wider evidence, not only capital-city doors.
People on the routes
Execution leads stay close to the photos so recommendations stay tied to what was seen on the shelf.
Siriwan Prasert
Planogram Execution Lead
Compliance walks and reset verification across Greater Bangkok banners
Thanawat Kittisak
Fixture Mapping Specialist
Bay capacity, gondola constraints, and space files for diagram teams
Elena Vargas
Merchandiser Briefing Partner
Floor-ready briefings and annotated diagram handoffs
After the route
Scores become a fix list the same week whenever possible. Brand and sales owners receive the photo pack, banner-level patterns, and a short recommendation set for the remaining reset window or the next merchandiser briefing.
When fixture mapping is in scope, the same door visits feed space files so diagram teams stop guessing bay capacity.
